True to You
News From Your Preferred Sprint BSP
February, 2009
Volume 3 Issue 1
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Who is New at True?
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The newest members of the True Wireless team include:
New Operations Member:
Shayna Knight
New Sales Team Member:
David Lassen
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You’re How Old?
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We will let you know whose birthday it is...but we won’t tell you how old they are! You will have to ask for yourself.
January:
17 - Edward Carroll
19 - Lisa Vancourt
February:
17 - Steve Bond
18 - Christine Bergman
March:
6 - Ryan Latshaw
14 - Carla Mallea
17 - Maliza Figueiredo
20 - Shayna Knight
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Other News At True
They said YES!
Congratulations to Carla Mallea, Brie Bergman, and Lyndsey Davis who are all recently engaged and tying the knot in 2009!

Carla and Brandon
Engaged 11/16/08
Lyndsey and Bryan
Engaged 12/23/08
Brie and Cole
Engaged 1/3/09
Hey Baby!
Congratulations to Kim Hernandez and her family! They will be welcoming their new little boy, Jacob, into the world on or around April 30, 2009.
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Welcome to 2009 and this edition of True to You!
In this issue, we will introduce you to a new product True Wireless is offering, a few new team members, and catch you up on some of our tenured folks as well.
The team at True Wireless hopes that you enjoy this issue of our newsletter and are having a great start to 2009!
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Wireless Intelligence Bringing Value to Your Customer

We know that in today’s sales world, as a National Account Manager, it is important to differentiate yourself from the competition. As a Sprint exclusive Business Solutions Partner, we strive to help you bring that value to your customer.
Do you have a customer that has over 5000 total wireless lines, of which the majority are with Sprint today? Or do you have a customer with a large rollout in the near future that is over at least 500 lines?
If the answer to either of the questions above is ’Yes’, please be prepared for a new product from True Wireless that you can offer to your customer at little or no charge that will increase your value to your customer and help position you as a valued strategic partner.
True Wireless is offering a new product that gives you three important items rolled into one. And if your customer prefers to use an online ordering tool (currently uses Sprint’s Wireless Manager) or is in need of an extensive Telecom Expense Management tool for their Sprint business, you should definitely be ready for this solution.
Look for more information soon- Wireless Intelligence Launches on 3-1-2009!
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Get to Know True
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Catherine Cale
Title: Marketing Manager
Tenure: 4 1/2 months
Before True: Prior to working at True Wireless, Catherine worked for a software company as a Marketing Manager. Previously Catherine worked for Clearwire in a Field Marketing role, launching the Stockton/Modesto markets and assisting with the launches of other markets and marketing initiatives across the US.
At True: Catherine is a Marketing Manager. She manages and maintains all of the Wireless Procurement web-portals while also working on creating and implementing new marketing campaigns for specific initiatives.
Work Aside: Catherine was recently married in October to hubby Bill. She enjoys spending time in the kitchen cooking as well as spending time with her dogs, Sugar and Surely. Her new addiction is 24, Lost, and Fringe which currently fill up her DVR!
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True Member Bio
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Kim Hernandez
Title: Customer Support Specialist
Tenure: 1yr 5mos
Before True: Kim went to school full time at Las Positas College in Livermore while helping her dad with his business.
At True: Kim is Customer Support Specialist and is currently supporting: a large medical equipment manufacturer, the nation’s largest lumber yard operator, a large cell phone manufacturer, and the leading national landscape contractor.
Work Aside: Kim enjoys scrapbooking, spending time with family (she has a twin sister!) and friends, and heading to Tahoe on the weekends for some fun. She is also expecting a precious baby boy soon and will have her hands full as a new mommy!
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True Wireless Success Stories
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We are very excited to share with you an example of the great success we’ve enjoyed with the “soft launch"of our exclusive new Telecom Expense Management tool - Wireless Intelligence. Wireless Intelligence is a SPRINT ONLY offering that will help you retain current revenue and grow market share within your key accounts! One of the first clients to utilize Wireless Intelligence to more effectively manage their Sprint account is a leader in advanced imaging and networking technologies. The client formerly used a BSP to provide every day procurement and some basic Tier 1 support. While the client was not unhappy with their former BSP, they also did not see much “value” in what was being offered. Ultimately True Wireless’ Wireless Intelligence product provided a service and benefit they could not find with any other BSP. The service was integrated with True’s Wireless Procurement portal and Sprint’s Wireless Manager tool, making it easier and more convenient for the client to work with Sprint. Now that the customer has been working with TW over the past several months, they feel they receive better Tier 1 support than they ever imagined possible, along with being able to utilize the benefits of WI—which they can’t find with any other BSP. If you have a client that is: *looking to cut costs *has over half their wireless spend with Sprint *wants more for less Then you should give us a call! True + Wireless Intelligence = More Happy, Satisfied Clients. Wireless Intelligence launches 03.01.09
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“A non-doer is very often a critic- that is, someone who sits back and watches doers, and then waxes philosophically about how the doers are doing. It’s easy to be a critic, but being a doer requires effort, risk, and change.” - Dr. Wayne W. Dyer
Rob Chamberlin True Wireless, Inc.
(925) 362-9601
www.true-wireless.com
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